SEO Services
SEO services help small businesses get found on Google and other search engines — without the stress or confusion of dealing with the tech by yourself. Let’s grow your visibility
What is SEO (and why should you care)?
Have you ever searched for something on Facebook marketplace? Maybe you've opened your maps app while on a trip and typed in 'breakfast' just to see what options are around you. Those search boxes are considered the 'engine'. When you type something in and hit enter, you're essentially utilizing the engine to generate a specific result. SEO stands for Search Engine Optimization and simply means you're making strategic changes to become more discoverable to a specific audience.
Think of SEO like setting up a storefront on the busiest street instead of a back alley. SEO helps your business become visible online by more potential customers. Effective SEO isn't about quick tricks, it's about using the right strategies to show search engines (and people) that your business is trustworthy, solution oriented, and helpful. When done correctly, SEO brings more visitors to your website, which can lead to more calls, more leads, and more sales – as long as your website is built strategically. If you're thinking about working on SEO, make sure you've check this out first: 6 Elements Your Website Needs to Increase Sales. There's no point in driving traffic to your website, unless it's built to convert those visitors into paying customers.
SEO SERVICES
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SEO Process and Expectations
1. Is your Business Ready for SEO Services?
2. Consultation Call and Market Research
3. Onboarding and Expectations
You'll know your business is ready to invest in SEO when you have a website, a steady product or service, and you're looking to attract more customers online. If you’re starting to hit a plateau with word-of-mouth or social media alone, and you want long-term visibility in search engines like Google, SEO could be the next best step.
Ready to invest in SEO services? Before we begin, I'll take a deeper look at your website, start some market research for your industry, and look over your sites current analytics. After reviewing these we'll jump on a quick consultation call together to talk about your long term business goals and how SEO could potentially help.
Once we begin our 6-12 month SEO campaign you can expect a gradual, strategic process focused on long-term growth. We'll start with an SEO audit of your website to look at keywords, potential technical issues, and look for opportunities to better optimize your content. As time goes on, you'll start to see more consistent traffic and improved visibility in search results. While SEO isn't instant, the results build over time – bringing in more qualified traffic and leads.
Thinking about doing it yourself?
First of all, if you're the DIY type, that's amazing! Sometimes jumping in and trying it yourself can be an intriguing challenge. In this short weekly series you'll learn actionable steps to build your brand, optimize your website, rank higher in search results, and attract more website visitors.